6 Kas\u0131m 2019\u2019da 8 ortakla kurulan ve ilk y\u0131l\u0131nda 305 kad\u0131nla \u00e7al\u0131\u015fmalar\u0131n\u0131 tamamlayan Mersinden Kad\u0131n Kooperatifi, olu\u015fturdu\u011fu stratejik planda bu say\u0131y\u0131 1000\u2019e, ortak say\u0131s\u0131n\u0131 ise 100\u2019e \u00e7\u0131karmay\u0131 hedefliyor. 2020 y\u0131l\u0131nda 19 haz\u0131rl\u0131k toplant\u0131s\u0131 ve 71 kat\u0131l\u0131mc\u0131yla ger\u00e7ekle\u015ftirdi\u011fi \u00e7al\u0131\u015ftay\u0131n ard\u0131ndan 2021-2024 Stratejik Plan\u0131\u2019n\u0131 haz\u0131rlayan Mersinden Kad\u0131n Kooperatifi, T\u00fcrkiye\u2019de stratejik plan \u00e7er\u00e7evesinde s\u00fcrd\u00fcr\u00fclebilir \u00e7al\u0131\u015fmalar y\u00fcr\u00fcten bir kad\u0131n kooperatifi olma \u00f6zelli\u011fi ta\u015f\u0131yor. Kooperatif, kentin k\u00fclt\u00fcr ve geleneklerini kad\u0131n eme\u011fiyle birle\u015ftirip \u201cMersinden\u201d markas\u0131yla T\u00fcrkiye\u2019ye tan\u0131t\u0131yor.<\/p>\n
\u201cHedefimiz s\u00fcrd\u00fcr\u00fclebilir, \u00e7ok say\u0131da kad\u0131na dokunan bir kooperatif yap\u0131s\u0131na ula\u015fmak\u201d<\/p>\n
Kooperatif, 2020 y\u0131l\u0131nda yapt\u0131\u011f\u0131 stratejik plan haz\u0131rl\u0131k toplant\u0131lar\u0131nda 2021-2024 Stratejik Plan\u0131 haz\u0131rl\u0131klar\u0131n\u0131 tamamlad\u0131. 19 \u015eubat 2020\u2019de Stratejik Plan Haz\u0131rl\u0131k \u00c7al\u0131\u015ftay\u0131 ger\u00e7ekle\u015ftiren kooperatif, 7 masada kat\u0131l\u0131mc\u0131larla fikir al\u0131\u015fveri\u015finde bulundu. Mersinden Kad\u0131n Kooperatifi Ba\u015fkan\u0131 Meral Se\u00e7er, \u00e7al\u0131\u015ftayda yapt\u0131\u011f\u0131 konu\u015fmada haz\u0131rlad\u0131klar\u0131 stratejik planla ilgili olarak, \u201cBizim stratejik planda hedefimiz s\u00fcrd\u00fcr\u00fclebilir, \u00e7ok say\u0131da kad\u0131na dokunan bir kooperatif yap\u0131s\u0131na ula\u015fmak\u201d ifadelerini kulland\u0131.<\/p>\n
2024\u2019e kadar her t\u00fcr tehdit ve f\u0131rsata kar\u015f\u0131 yol haritas\u0131 \u00e7izildi<\/p>\n
\u0130\u015f planlama, pazarlama ve \u00fcr\u00fcn geli\u015ftirme alan\u0131nda sa\u011flam ad\u0131mlar atmay\u0131 hedefleyen kooperatif, 2021-2024 y\u0131llar\u0131 aras\u0131ndaki politik, ekonomik, sosyolojik, yasal, \u00e7evresel ve teknolojik fakt\u00f6rlerin analizlerini yaparak olas\u0131 f\u0131rsat ve tehditlerin kooperatife etkisini ortaya koydu. Bu \u00e7er\u00e7evede yap\u0131lmas\u0131 gerekenler de planda yer ald\u0131.<\/p>\n
\u2018G\u00fcvenilirlik ve sa\u011flam ad\u0131mlar atan kooperatif\u2019 \u00f6zelli\u011fiyle dikkat \u00e7ekti<\/p>\n
Markala\u015fmay\u0131 ve kurumsal bir yap\u0131da s\u00fcrd\u00fcr\u00fclebilir \u00e7al\u0131\u015fmalar ger\u00e7ekle\u015ftirmeyi hedefleyen Mersinden Kad\u0131n Kooperatifi, faaliyetlerinin yasal dayanaklar\u0131na da planda yer verip, tespit ve ihtiya\u00e7lar\u0131 ele ald\u0131. Maddi ve maddi olmayan varl\u0131klar\u0131n, y\u00f6netim kurulu ve ortaklar\u0131n bilgilerinin de \u015feffaf bir \u015fekilde yer verildi\u011fi planda \u2018g\u00fcvenilirlik ve sa\u011flam ad\u0131mlar atan kooperatif\u2019 olma \u00f6zelli\u011fi dikkat \u00e7ekti.<\/p>\n
Mersinden Kad\u0131n Kooperatifi planda \u2018i\u015fbirli\u011fini\u2019 \u00f6nceledi<\/p>\n
Kooperatif; kurum, kurulu\u015f ve di\u011fer kooperatiflerle yap\u0131labilecek i\u015fbirlikleriyle ilgili de yol haritas\u0131n\u0131 \u00e7izdi. Kurulu\u015f a\u015famas\u0131ndan bu yana kooperatife destek veren Mersin B\u00fcy\u00fck\u015fehir Belediyesi\u2019nin birlikte \u00e7al\u0131\u015f\u0131lacak kurumlar aras\u0131nda yer ald\u0131\u011f\u0131 g\u00f6r\u00fcl\u00fcrken, bir\u00e7ok kurum ve kurulu\u015fla da farkl\u0131 boyutlarda ileti\u015fim kurulmas\u0131 planda yer ald\u0131. Mersinden Kad\u0131n Kooperatifi, Stratejik Plan\u2019da temel ilke ve de\u011ferlerini \u2018dayan\u0131\u015fma, e\u015fitlik, d\u00fcr\u00fcstl\u00fck, \u015feffafl\u0131k, yenilik\u00e7ilik, sosyal sorumluluk, tarafs\u0131zl\u0131k ve demokratiklik\u2019 \u00fczerine kurdu\u011funu belirtti.<\/p>\n
Kad\u0131n\u0131n ekonomik g\u00fcc\u00fc destekleniyor, yerel istihdama katk\u0131 sa\u011flan\u0131yor<\/p>\n
2021-2024 d\u00f6nemi i\u00e7in ama\u00e7 ve hedeflerini payla\u015fan kooperatif, 2020 y\u0131l\u0131nda 305 kad\u0131nla birlikte y\u00fcr\u00fctt\u00fc\u011f\u00fc \u00e7al\u0131\u015fmalar\u0131n\u0131 hem kad\u0131nlar\u0131n sosyal ve ekonomik ya\u015famdaki rol\u00fcn\u00fc art\u0131rmak hem de yerel istihdama katk\u0131 sa\u011flamak amac\u0131yla 2024 sonunda 1000 kad\u0131nla s\u00fcrd\u00fcrmeyi planlad\u0131. Kooperatif ayr\u0131ca geleneksel k\u00fclt\u00fcr\u00fc korumak, yerel turizmin geli\u015fmesine katk\u0131 sunmak, s\u00fcrd\u00fcr\u00fclebilir kooperatif \u00e7al\u0131\u015fmalar\u0131yla \u00fcretim kapasitesini art\u0131rmak ve \u2018Mersinden\u2019 markas\u0131n\u0131n marka de\u011ferini y\u00fckseltmek amac\u0131yla 2024\u2019e kadar ger\u00e7ekle\u015ftirmeyi ama\u00e7lad\u0131\u011f\u0131 faaliyetlere planda ad\u0131m ad\u0131m yer verdi.<\/p>\n
\u201cMersinden\u201d bir marka do\u011fdu<\/p>\n
2021-2024 Stratejik Plan\u0131 mersinden.com.tr resmi internet sayfas\u0131nda yay\u0131nland\u0131. Hedefleri 3 ayda bir d\u00fczenli olarak raporlay\u0131p her y\u0131l\u0131n sonunda web sayfas\u0131 \u00fczerinden yay\u0131nlanmay\u0131 planlayan kooperatif, internet \u00fczerinden \u201cMersinden\u201d markal\u0131 \u00fcr\u00fcnlerin de sat\u0131\u015f\u0131n\u0131 ger\u00e7ekle\u015ftiriyor. Mersin\u2019in yerel \u00fcr\u00fcnleri, kad\u0131nlar\u0131n eme\u011fiyle geleneksel y\u00f6ntemler kullan\u0131larak katma de\u011fere d\u00f6n\u00fc\u015ft\u00fcr\u00fcl\u00fcyor. Son olarak \u201cMersinden\u201d markas\u0131yla piyasa sunulan \u00fcr\u00fcnler T\u00fcrkiye ve d\u00fcnya pazar\u0131nda kentin tan\u0131n\u0131rl\u0131\u011f\u0131na da \u00f6nemli katk\u0131 sa\u011fl\u0131yor.<\/p>\n","protected":false},"excerpt":{"rendered":"
6 Kas\u0131m 2019\u2019da 8 ortakla kurulan ve ilk y\u0131l\u0131nda 305 kad\u0131nla \u00e7al\u0131\u015fmalar\u0131n\u0131 tamamlayan Mersinden Kad\u0131n Kooperatifi, olu\u015fturdu\u011fu stratejik planda bu say\u0131y\u0131 1000\u2019e, ortak say\u0131s\u0131n\u0131 ise 100\u2019e \u00e7\u0131karmay\u0131 hedefliyor. 2020 y\u0131l\u0131nda … Devam\u0131n\u0131 Oku…<\/a><\/p>\n","protected":false},"author":2,"featured_media":10334,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1,2,3,5],"tags":[],"_links":{"self":[{"href":"https:\/\/akdenizolaygazetesi.com\/index.php?rest_route=\/wp\/v2\/posts\/10332"}],"collection":[{"href":"https:\/\/akdenizolaygazetesi.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/akdenizolaygazetesi.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/akdenizolaygazetesi.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/akdenizolaygazetesi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=10332"}],"version-history":[{"count":2,"href":"https:\/\/akdenizolaygazetesi.com\/index.php?rest_route=\/wp\/v2\/posts\/10332\/revisions"}],"predecessor-version":[{"id":10335,"href":"https:\/\/akdenizolaygazetesi.com\/index.php?rest_route=\/wp\/v2\/posts\/10332\/revisions\/10335"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/akdenizolaygazetesi.com\/index.php?rest_route=\/wp\/v2\/media\/10334"}],"wp:attachment":[{"href":"https:\/\/akdenizolaygazetesi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=10332"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/akdenizolaygazetesi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=10332"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/akdenizolaygazetesi.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=10332"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}