Mersin B\u00fcy\u00fck\u015fehir Belediyesi, \u00f6zellikle salg\u0131ndan sonra t\u00fcketici al\u0131\u015fkanl\u0131klar\u0131n\u0131n de\u011fi\u015fmesi ve e-ticaretin kullan\u0131m\u0131n\u0131n daha da yayg\u0131nla\u015fmas\u0131 nedeniyle \u2018S\u00fcrd\u00fcr\u00fclebilir Kooperatif\u00e7ilik E\u011fitimi\u2019 vermeye ba\u015flad\u0131. 5 g\u00fcn s\u00fcrecek e\u011fitimlerle \u00fcrettikleri \u00fcr\u00fcnleri pazarlama konusunda sorun ya\u015fayan kooperatiflerin e-ticaret yolu ile \u00fcr\u00fcnlerini yeni pazarlarla bulu\u015fturmas\u0131 ve gelir sa\u011flamalar\u0131 ama\u00e7lan\u0131yor.<\/p>\n
Mersin B\u00fcy\u00fck\u015fehir Belediyesi Tar\u0131msal ve Veteriner Hizmetleri Dairesi Ba\u015fkanl\u0131\u011f\u0131 taraf\u0131ndan kooperatifler i\u00e7in \u2018S\u00fcrd\u00fcr\u00fclebilir Kooperatif\u00e7ilik E\u011fitimi Projesi\u2019 ba\u015flat\u0131ld\u0131.<\/p>\n
D\u00fcnya ticareti, bili\u015fim teknolojisindeki geli\u015fmeler ve t\u00fcm d\u00fcnyay\u0131 etkisi alt\u0131na alan Covid-19 salg\u0131n\u0131ndan sonra de\u011fi\u015fen t\u00fcketici al\u0131\u015fkanl\u0131klar\u0131, pazarlama alan\u0131nda e-ticaretin kullan\u0131m\u0131n\u0131 yayg\u0131nla\u015ft\u0131rd\u0131. Bu kapsamda Tar\u0131msal ve Veteriner Hizmetleri Dairesi de \u00fcrettikleri \u00fcr\u00fcnleri pazarlama konusunda sorun ya\u015fayan kooperatiflerin e-ticaret yolu ile \u00fcr\u00fcnlerini yeni pazarlarla bulu\u015fturmas\u0131 ve gelir sa\u011flamalar\u0131 i\u00e7in proje \u00e7al\u0131\u015fmalar\u0131na ba\u015flad\u0131.<\/p>\n
5 g\u00fcn olarak planlanan S\u00fcrd\u00fcr\u00fclebilir Kooperatif\u00e7ilik E\u011fitimi\u2019nde \u00fcr\u00fcnlerin pazarlanabilirli\u011fini ve istihdam\u0131 art\u0131rmak, kooperatiflerin kalk\u0131nmas\u0131n\u0131 sa\u011flamak ve topluluklar\u0131 kooperatif\u00e7ili\u011fe te\u015fvik etmek ama\u00e7lan\u0131yor. E\u011fitimde, her y\u00f6n\u00fcyle e-ticaretin yan\u0131 s\u0131ra \u00fcretimin ilk a\u015famas\u0131ndan ba\u015flay\u0131p t\u00fcketiciye ula\u015fana kadar her a\u015fama tek tek ele al\u0131nacak.<\/p>\n
\u015eahuto\u011flu: \u201cKooperatiflerin pazar sorunlar\u0131n\u0131 ortadan kald\u0131rmak amac\u0131yla projeler ger\u00e7ekle\u015ftiriyoruz\u201d<\/p>\n
E\u011fitimlerin ilk g\u00fcn\u00fcnde Tar\u0131msal ve Veteriner Hizmetleri Dairesi Ba\u015fkanl\u0131\u011f\u0131 Tar\u0131msal Hizmetler, E\u011fitim ve Kooperatifler \u015eube M\u00fcd\u00fcr Vekili Sel\u00e7uk \u015eahuto\u011flu, d\u00fcnya ticaretinin de\u011fi\u015fti\u011fini, geli\u015fen bili\u015fim teknolojisinin h\u0131zla yay\u0131ld\u0131\u011f\u0131n\u0131 ve Covid-19 salg\u0131n\u0131 ile beraber t\u00fcketicilerin al\u0131\u015fkanl\u0131klar\u0131n\u0131n da de\u011fi\u015fti\u011fini vurgulad\u0131. T\u00fcketicilerin bu s\u00fcre\u00e7te daha \u00e7ok temiz, hijyenik ve sa\u011fl\u0131kl\u0131 g\u0131daya ihtiya\u00e7 duydu\u011funu ifade eden \u015eahuto\u011flu, e-ticaretin de son zamanlarda giderek artt\u0131\u011f\u0131n\u0131 s\u00f6yledi. \u015eahuto\u011flu, \u015f\u00f6yle devam etti:<\/p>\n
\u201cMersin B\u00fcy\u00fck\u015fehir Belediyesi Tar\u0131msal ve Veteriner Hizmetleri Dairesi Ba\u015fkanl\u0131\u011f\u0131 olarak kooperatiflerin son zamanlarda ya\u015fam\u0131\u015f oldu\u011fu pazar sorunlar\u0131n\u0131 ortadan kald\u0131rmak, onlara bir pazar olu\u015fturmak ve onlarla beraber onlar\u0131n \u00fcr\u00fcnlerinin sat\u0131\u015f\u0131n\u0131 ger\u00e7ekle\u015ftirmek, gelir elde etmelerini sa\u011flamak amac\u0131yla projeler ger\u00e7ekle\u015ftirmekteyiz. \u00dcreticilerin ilk \u00fcr\u00fcn\u00fc \u00fcretmesinden son t\u00fcketiciye ula\u015fana kadarki s\u00fcre\u00e7te yasal izin, belge ve bu belgelerin hangi kurumlardan ne zaman, nas\u0131l olaca\u011f\u0131 konusunda 5 g\u00fcnl\u00fck bir e\u011fitim olacak.\u201d<\/p>\n
De\u011firmenci: \u201c\u0130limizin \u00e7ok zengin bir bitkisel \u00fcr\u00fcn yelpazesi var\u201d<\/p>\n
G\u0131da M\u00fchendisleri Odas\u0131 Mersin \u015eube Ba\u015fkan\u0131 Yusuf De\u011firmenci, kat\u0131l\u0131mc\u0131larla kar\u015f\u0131l\u0131kl\u0131 soru cevap \u015feklinde ilerleyen interaktif bir e\u011fitim ger\u00e7ekle\u015ftirdi. De\u011firmenci, sunumuna ba\u015flamadan \u00f6nce, \u201c\u0130limiz \u00e7ok \u015fansl\u0131. Yani il\u00e7eleri ile birlikte bakt\u0131\u011f\u0131n\u0131zda T\u00fcrkiye’de ilk 10\u2019a girebilecek en az 20 \u00fcr\u00fcn\u00fcm\u00fcz var. \u00c7ok zengin bir bitkisel \u00fcr\u00fcn yelpazesi var ilimizin. Bu anlamda bu potansiyeli de\u011ferlendirmek de de\u011ferlendirebiliyor olmak da \u00f6nemli. Bir \u015fans\u0131m\u0131z da B\u00fcy\u00fck\u015fehir Belediye Ba\u015fkan\u0131m\u0131z da ziraat m\u00fchendisi ve daha \u00f6ncesinde bu i\u015flerin i\u00e7erisinde olan biri. Bu anlamda da ben bu d\u00f6nemi ayr\u0131 bir \u015fans olarak g\u00f6r\u00fcyorum. Kendisi hem daha \u00f6nceki bilgi birikimlerini belediyecilik y\u00f6netimi ve ekipleri ile birlikte sahaya aktararak bence \u00e7ok g\u00fczel i\u015fler ba\u015far\u0131yor\u201d diye konu\u015ftu.<\/p>\n","protected":false},"excerpt":{"rendered":"
Mersin B\u00fcy\u00fck\u015fehir Belediyesi, \u00f6zellikle salg\u0131ndan sonra t\u00fcketici al\u0131\u015fkanl\u0131klar\u0131n\u0131n de\u011fi\u015fmesi ve e-ticaretin kullan\u0131m\u0131n\u0131n daha da yayg\u0131nla\u015fmas\u0131 nedeniyle \u2018S\u00fcrd\u00fcr\u00fclebilir Kooperatif\u00e7ilik E\u011fitimi\u2019 vermeye ba\u015flad\u0131. 5 g\u00fcn s\u00fcrecek e\u011fitimlerle \u00fcrettikleri \u00fcr\u00fcnleri pazarlama konusunda sorun … Devam\u0131n\u0131 Oku…<\/a><\/p>\n","protected":false},"author":2,"featured_media":10819,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[34,1,2,3,5],"tags":[],"_links":{"self":[{"href":"https:\/\/akdenizolaygazetesi.com\/index.php?rest_route=\/wp\/v2\/posts\/10818"}],"collection":[{"href":"https:\/\/akdenizolaygazetesi.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/akdenizolaygazetesi.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/akdenizolaygazetesi.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/akdenizolaygazetesi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=10818"}],"version-history":[{"count":1,"href":"https:\/\/akdenizolaygazetesi.com\/index.php?rest_route=\/wp\/v2\/posts\/10818\/revisions"}],"predecessor-version":[{"id":10820,"href":"https:\/\/akdenizolaygazetesi.com\/index.php?rest_route=\/wp\/v2\/posts\/10818\/revisions\/10820"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/akdenizolaygazetesi.com\/index.php?rest_route=\/wp\/v2\/media\/10819"}],"wp:attachment":[{"href":"https:\/\/akdenizolaygazetesi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=10818"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/akdenizolaygazetesi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=10818"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/akdenizolaygazetesi.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=10818"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}